Design Romp: Critical Mass of fun

Today was one of those days that I just sit back and happily reminisce on.

I woke up and went to Chik-fil-a with friends, dyed my hair, and then went to a photo shoot.

Another graphic design senior needed as many people on bikes to shoot pics for her Critical Mass ad campaign. A critical mass is cycling event that has a group of people going through the streets halting normal city traffic. According to wikipedia "the San Francisco Bicycle Coalition credits Critical Mass with spotlighting bicycle issues and aiding their efforts in advocating for cyclists."

Ten of us met up and had to cycle s l o w l y in a pack circling in front of the St. Augustine parking garage for the photo shoot. It was funny because we were going so slow that our bikes kept jerking back and forth in attempt to stay upright.

I wish it was filmed.

Afterward, Colin, Brandon, Ashley and I went on a 10 mile ride around town because it was so beautiful. We went out to the beach, saw the lighthouse, the fort and ran into other design students on skateboards.

The day was too beautiful to pass up.

Here we are at the beach being extraordinarily awkward

I played trivia afterward and my team placed 2nd! I love playing games and winning money for free food at school....time well spent.

And now I am in the lib completely re-doing my childhood obesity ad campaign. The judges at the past portfolio review hated what I had done so now I am going simple. I am using sprinkles and the tag line "Don't sugar coat the facts" with a factoid about childhood obesity to create the campaign.

This is a two page magazine spread that when folded in a magazine, the sprinkles look like they are in the gutter of the page. (It looks cool, I promise)